Signature Offer Builder & Pricing Kit
Work through each step during the Accelerator. Your answers build your offer and your price as you go, and everything comes together on one page at the end.
Your answers save automatically in this browser on this device.
From "I know a lot" to a clear offer people understand and want to buy.
What do you already know that people value?
Who exactly is this for? The more specific, the easier it is to sell.
The gap between these two is what people pay for.
Break your process into 3 to 5 steps, then give it a name.
Choose a format you can deliver well and enjoy.
Formula: [Result] in [Timeframe]. Make the result the hero.
This builds itself from your answers above. Edit it until it sounds like you.
Stop guessing. Price from the value you create and the income you want.
Every figure in the kit uses this.
Put a value on the outcome for your client: money earned or saved, time, health or confidence.
Example numbers are filled in so you can see how it works. Change them to your own.
How many clients do you need, and can you actually serve them?
Look up three people offering something similar. Note what they charge.
Give people more than one way to work with you, from a small first step to your premium offer.
Say it clearly, then stop talking. Your scripts fill in from your answers.
Stating your price
"The investment for Career Comeback in 6 Weeks is £1,000. That includes 6 weeks, 6 live sessions and WhatsApp voice notes on weekdays."
When they say "That's too expensive"
"I understand. Can I ask, is it the total amount, or is it whether this will work for you? Because if it's the result you're unsure about, let's talk about that first."
When they say "I need to think about it"
"Of course. What's the main thing you'd want to think through? Let's look at it together now while I'm here to answer."
When the full price is a stretch
"If the programme isn't right for you yet, my entry offer is a great first step, and many people start there."
Pricing for clients in the UK, abroad and Africa.
This part is taught live in class only. Bring this page to Day 4 and take your notes below.
Everything you've filled in, pulled together. Copy it into your notes, your CMC post or your sales page.